Never do the following in sales
Never go with
an intention to sell; go with a purpose to understand the customer's needs and
pain.
Never propose
a solution without summarising the customer's need.
Never prove
the customer wrong; reinforce what was done .right by the customer.
Never reveal
the price without increasing both the tangible and intangible value of the
solution you have offered.
Never talk
about the competitors; talk about what problems you can solve.
Never
exaggerate; align the facts with the customer's needs.
Never
oversell; sell what is relevant to the customer.
Never argue;
rephrase your points.
Never
negotiate without an alternative thought in your mind
Never close a
sale when neither of you are satisfied with the discussion.
Sales
is a dialogue to arrive at mutually benefitable point.
M.L.Narendra Kumar
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