Ownership vs Performance Matrix -Part-4
High on Ownership and High on Productivity- Intrapreneurs
An
intrapreneur brings entrepreneurial thinking and skills to building a career
path within an existing organisation. They innovate, treat the company as their
own, generate ideas to develop the organisation, and act on them. They are
passionate about both the organisation and their role.
1. Give Them Autonomy and Ownership
Intrapreneurs thrive when they have control
over their work:
- Grant decision-making authority – Allow them to lead initiatives without
excessive approvals or micromanagement
- Create sandbox environments – Provide dedicated space, budget, and
resources for experimentation without fear of failure
- Delegate full project ownership – Assign end-to-end responsibility for
new ideas, from conception to execution
2. Provide Resources to Execute Ideas
Nothing demotivates an intrapreneur faster
than having ideas but no means to implement them:
- Allocate dedicated innovation budgets – Set aside funds specifically for
experimental projects they champion
- Reduce bureaucratic friction – Streamline approval processes and
shield them from organizational red tape
- Provide access to cross-functional teams – Enable them to pull together the right
talent to execute their vision
3. Create Pathways for Idea Commercialisation
Intrapreneurs need to see their ideas
translate into real impact:
- Establish formal innovation pipelines – Create structured processes to
evaluate, fund, and scale their initiatives
- Celebrate implemented ideas publicly – Recognise not just effort but
successful execution and outcomes
- Connect their work to business results – Clearly show how their innovations
contribute to revenue, efficiency, or strategic goals
4. Offer Intellectual Challenge and Growth
Stagnation is the enemy of the intrapreneurial
mindset:
- Rotate them through complex problems – Expose them to the organization's
toughest challenges across different functions
- Fund external learning and exposure – Support attendance at industry
conferences, innovation hubs, or entrepreneurial programs
- Create "stretch without burnout"
balance –
Provide challenging assignments while protecting them from operational
overload
5. Recognise and Reward Differently
Traditional appraisal systems often fail to
capture intrapreneurial value:
- Reward initiative, not just outcomes – Acknowledge well-executed experiments
even if they don't succeed commercially
- Offer equity or profit-sharing – Align their financial incentives with
the long-term success of their innovations
- Create distinctive titles or roles – Design positions like "Innovation
Lead," "Ventures Director," or "Strategic Initiatives
Head" that reflect their unique contribution
6. Protect Them from Organisational Friction
Intrapreneurs often clash with slower-moving
structures:
- Act as a buffer with legacy systems – Shield them from resistance or scepticism
from departments comfortable with the status quo
- Assign a senior sponsor – Connect them with an executive
advocate who can clear roadblocks and champion their work
- Create a peer community of intrapreneurs – Build a network within the organisation
where they can share challenges and solutions
7. Align Their Role with Organisational Strategy
They need to see how their work fits into the
bigger picture:
- Involve them in strategic planning – Seek their input on organisational
direction, new markets, and product roadmaps
- Connect them to external ecosystems – Facilitate interactions with startups,
venture capitalists, or innovation labs to keep their thinking fresh
- Show them the "why" behind decisions – Transparency about organisational
constraints helps them navigate rather than resist boundaries
8. Address Retention Proactively
Intrapreneurs are highly marketable and may
leave if their environment stifles them:
- Conduct regular "stay interviews" – Ask what excites them, what frustrates
them, and what would tempt them to leave
- Create long-term strategic roles – Design career paths that don't force
them into traditional management tracks
- Consider internal venture spin-offs – If appropriate, support them in
incubating new businesses within or alongside the organisation
M.L.Narendra Kumar
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