Less than a minute lesson -2677
Overcoming Primacy Effect
Most of the time, we remember the items at
the beginning and the end of a list. This phenomenon is known as the primacy
effect. Marketers often leverage this effect to promote brands they want to
sell.
When a company is ethical and
quality-oriented, this is simply a technique for influencing consumers.
However, when used by unethical companies, it can become a tool for
manipulation. To avoid falling victim to such marketing tactics, you must
analyze and evaluate your options before purchasing.
M.L. Narendra Kumar
Director
Instivate Learning Solutions PVT LTD
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